Developpp.de - Fruit by the book

Fruit by the book

Egypt is an important supplier of fresh fruit and vegetables to the EU. Inadequate knowledge among Egyptian exporters of the EU's countless rules and import regulations, however, constitute a considerable trading barrier to high-quality goods. To the annoyance of German fruit importers, this can result in delayed, over-priced deliveries, some of which are even completely blocked. This project by the Federation of German Wholesale and Foreign Trade, sequa gGmbH and other partner organisations came to the rescue. In the jointly established and organised "Fruit Trading Academy" some 120 employees of Egyptian trading companies were trained in all aspects of the German and European fruit business. On top of that, three coaches were trained to continue the work of the Fruit Trading Academy upon completion of the project. German companies can now expect their deliveries from Egypt to face fewer delays and even prevent delays entirely – which might have occurred merely due to incorrect labelling.